The multidisciplinary program encompasses the media, marketing, and entrepreneurship side of the music business, backed up by a strong foundation in the liberal arts.
The program was made possible by a gift from Martin Bandier, the chairman and CEO of Sony/ATV Music Publishing, who is a Syracuse University trustee.
Long recognized as one of the elite schools of mass communication, Newhouse embraces virtually every known form of information dissemination. Programs are rooted in the liberal arts while you learn how to manage and produce for the mass media and other areas of public communications.
Sample courses for Bandier Program students include:
- Social Media for the Music Business
- Entertainment Industry Practicum
- Law for the Music and Entertainment Industries
- Reconciling Arts and Commerce: Arts Entrepreneurship
- Essentials of Marketing
- Principles and Practices: Television, Radio, Film Industries
The Bandier Program's curriculum is a rigorous 125 credits based in the S.I. Newhouse School of Public Communications and complimented by courses in the Martin J. Whitman School of Management, The College of Visual and Performing Arts, and The College of Arts and Sciences. You will earn a Bachelor of Science (B.S.) in recording and allied entertainment industries.
Your will develop an ability to analyze current trends in the music industry, a familiarity with professional music organizations, and an aptitude for developing solutions to industry problems. Throughout your degree program, you will have the opportunity to attend conferences and take part in a music internship.
High-level executives in the music industry take a special interest in Bandier students, keeping you current on the fast-paced industry trends. You can learn from and network with them during the weekly Soyars Lecture Series, and receive ongoing mentorship and support.
Three required major market internships give you valuable exposure to music industry structure.
Today’s music industry professionals must prepare for global careers. The Setnor School has designed a study abroad program in London, England, focused on the evolving global business environment. A semester abroad will broaden your perspective and enhance your resume. SU Abroad also offers more than 100 programs in 60 countries.
Seize a rare opportunity to spend a semester in Los Angeles, considered the entertainment capital of the world. You’ll take classes at SULA and complete an internship with a music or entertainment company.
Life After Syracuse UniversityLink
With a degree in recording and allied entertainment industries, you can explore such careers as:
- Music agent
- Recording artist manager
- Recording studio manager
- Music publisher
- Musician contracting
- Music licensing coordinator
- Music agency administrator