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Students walking on campus.

The Syracuse University Brand

As we strive to realize our One University vision, we are all responsible for telling our story in a cohesive, consistent and compelling way.

The University values accessibility for all people, including those with disabilities. For this reason, WCAG 2.1 AA accessibility standards are required for all University websites.

Brand Resources

Syracuse University Brand Toolkit (requires NetID to access)

Shared resources to help us all understand, own and implement our Syracuse University identity with consistency, so we can realize our One University vision—and the full potential of the entire Syracuse University community.

Editorial Style Guide (requires NetID to access)

The Syracuse University Editorial Style Guide was compiled for those who write and edit Syracuse University communications, marketing collateral, content and publications, both online and print, centrally and in the schools, colleges, and academic and administrative units.

A companion to the Associated Press Stylebook, the guide includes Syracuse University-specific references and usage, exceptions to AP style and some often-used AP style entries (for more details on these entries, consult the AP Stylebook).

Trademark Licensing

The Office of Trademark Licensing has been established to manage use of University marks.

Contact

If you have any questions regarding our brand, assets, or guidelines, please reach out to the Division of Marketing brand@syr.edu.