​Sport Management

​David B. Falk College of Sport and Human Dynamics

Falk College’s degree in sport management is your ticket into one of the largest and most exciting industries in the world.

About the Syracuse University Falk College Department of Sport Management from SU Falk College on Vimeo.

A combination of program-specific courses, professional electives, and liberal arts requirements positions you to turn your passion for sports into a rewarding career in:

  • Sport business and finance: Procure and negotiate employment and endorsement contracts for athletes and teams.
  • Athletic event planning: Organize and promote games, tournaments, fundraisers and other events on behalf of an organization.
  • Facility management: Oversee the operations of major arenas, sporting venues, and other facilities.
  • Sports organization management: Coordinate and manage athletic teams and foundations.

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About Falk

Social justice principles are at the foundation of programs in child and family studies, food studies, marriage and family therapy, public health, nutrition, social work, and sport management. Academics, service learning projects, internships, research opportunities, and clubs connected to our majors prepare students for careers to make a difference in the communities where they will live and work.

Learn more about the sport management program.

Courses

Core coursework includes sport law, technology, sales, marketing, communications, data analysis, event management, research methods, professional development, and finance. Sample courses include:

  • The Super Bowl: Sport, Culture and Entertainment
  • Principles of Sport Management
  • Sport Promotion and Sponsorship
  • Olympic Odyssey
  • Managing the Sports Organization
  • Technology in Sport Management
  • Sport in American Society
  • Psycho-Social Issues in Sport
  • Sport Economics
  • Los Angeles Immersion

View official major requirements.

Practical Experience

Sport Management (SPM) students develop their skills through a number of unique programs in addition to their academic coursework.

  • Complete a full-time, 12-credit capstone away from campus during your senior year with organizations such as the U.S. Olympic Committee, New England Patriots, Tampa Bay Buccaneers, IMG, Octagon Worldwide, ESPN, Radegen, Indianapolis Colts, Under Armour, Wasserman Media, UFC, and the PGA Golf Tour, among many others. Learn more about the Senior Capstone Experience.
  • Join the SPM Club, the largest student-run organization on campus, producer of the annual Charity Sports Auction to benefit local charities. Learn more about our student organizations.
  • Become a general manager and work with Syracuse Athletics as a member of ‘Cuse Crew.
  • Join the Women in Sports and Events (WISE) Club to network with industry professionals.
  • Learn in-game production, including video, scoreboard, and stadium display operation. (Falk College boasts the only opportunity for undergraduates to train on Daktronics in the United States.)
  • Join the student-run Sport Management Sales Club to learn what it takes to become a successful salesperson in the competitive industry.
  • Become a member of the award-winning Baseball Statistics and Sabermetrics Club. 

Study Abroad

Broaden your perspective and enhance your resume with a study abroad experience during your college experience. Consistently ranked among the top 25 international education providers in the U.S., SU Abroad has more than 100 programs in 60 countries.

Sport Management routinely offers two immersion courses through SU Abroad: SPM 357: European Olympic Odyssey, and SPM 300: Australia: Sport, History and Culture.

The Olympic Odyssey course enables students to trace the history and culture of the Olympic movement through some of its most significant sites. The odyssey begins in London, where student examine the impact of the 2012 Summer Games. From there, they visit Paris, the birthplace of the modern Olympic movement, and Lausanne, the present-day “Olympic Capital” that has been home to the International Olympic Committee since 1945. The trip ends in the ancient city of Athens, host of the first modern Olympics and the 2004 Summer Games.

The Australian Odyssey course enables students to explore four distinct regions across Australia while traveling to Sydney, Melbourne, Cairns, the Great Barrier Reef, and Daintree National Park. They meet with local Aboriginal leaders and explore the many tropical adventurous activities that abound Down Under.

Explore all study abroad opportunities.

Life After Syracuse University

As a graduate with a degree in Sport Management, you can begin a future as a:

  • Promotion director
  • Data analyst
  • Marketing coordinator
  • Sales executive
  • Facility manager
  • Director of communications
  • Ticket sales associate
  • Sponsorship director
  • Account manager
  • Event coordinator

Or, pursue graduate studies in law, communications, or business. Recent graduates of the program have attended some of the top graduate schools in the United States.